University of the Aftermarket Course Description

    Carquest School of Business

    Type: Corporate Continuing Education
    Cost: $3,000.00
    CEU: 3.5

    Description
    The Carquest Auto Parts School of Business is comprised of one, five-day session. Our session will be held in early summer 2025 and conducted at Northwood University’s Midland, Michigan campus at the Sloan Family Building for Aftermarket Studies. The Carquest Auto Parts School of Business consists of robust discussion and learning related to the challenges and opportunities confronting the automotive and heavy-duty aftermarket.

    The Carquest Auto Parts School of Business is facilitated by Northwood faculty, senior aftermarket executives, and industry leaders. This experience includes a blend of industry research and market analysis, lively discussion and debate on the challenges confronting the light vehicle and heavy duty aftermarket, competitive strategies, interpersonal communication skills, financial insights, contract negotiations, conflict resolution, organizational culture, supply chain solutions, and other challenging and evolving industry topics and trends.

    Outcomes
    Attendees will identify strategies on how to distinguish their business from the competition and dominate the market. At the end of this course, attendees will be able to discuss current and emerging trends within the automotive and heavy duty aftermarket. Participants will be able to analyze the challenges that come from creating a vibrant organizational culture, define values, beliefs and behaviors that contribute to achieving better results, and demonstrate financial management methodologies.

    Topics
    Challenges confronting the industry, Tactical leadership skill enhancement, Interpersonal communication skills, Dynamic team performance, Organizational culture, and Evolving industry topics and trends.

    Who Should Attend
    This Carquest-exclusive course is for Independent store owners, managers and key stakeholders in your business. This is a one week deep dive into your business financials and how to achieve better results as you enhance your communication and people skills, sales management and organizational culture.
    Dates
    October 4, 2026 - October 8, 2026

    Location
    Midland, MI